Work
About
Resume
Product Designer with 5+ years of experience across consumer commerce, creator tools, and internal products, including conversion-critical flows and a 0→1 design system.
My latest work
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SI In Real Life
Redesigned a marketing app to boost posting activity by 83% through a streamlined sharing flow
Creator Tool
Mobile app
Checkout
Rebuilt checkout to make reward value clear at the point of decision, with rewards applied in 22% of 56K+ orders
E-commerce
Rewards
Design System
Turned scattered UI into a unified system with a 0→1 Design System built from scratch
Accessibility
Stylist Sign-Up
Raised sign-up completion from 67% to 95% with a streamlined, trust-driven flow
Onboarding
Conversion
